Release me - Agnes

Agnes - Release Me

verbal language is used in this music video as wel as non verbal. It is genrated in a way that the target audience will understand it, also through body language and mannerisms. Voyeuristic pleasure is used in this video as Agnes is featured oin the video herself.

Produced by AATW (All Around The World). released in march 2009.

The target audience for this video is aimed towards young adults mainly because alot of the music video is set in a clua which would obviously appeal more to young adults.

The genre is reflected in the mise-en-scene for example, when the artist is in the club on the music video this is putting across to the audience that the music genre is dance or R&B.

The camera shots in the release me video are not fast cutted or montarged. it does include voyeuristic pleasure due to having the artist in the video itself.

Show me love - Micheal Mind

Michael mind – Show Me Love


This music video is of the same genre of mine also similar lyrics. The language he uses in these lyrics is definitely referring to personal experience, for example ”Heartbreaks and promises I've had more than my share”
A lot of the language used in the video is informal. The lyrics do relate to the video well due to the background set in the video synchronizing with the beat of the song.

distributed by sony, BMG.

The video is 2 minutes and 41 seconds long, in this time the video it shows a lot of editing and special effects in the background of the video aswel as 2 different women dancing whcih creates a sexual kind of atmosphere towards the audeience and men. There is alot of editing in this video uncluding texts on screen and added colours to contrast with the women dancing in the video.

The video does not really relate to the lyrics but i think this is becuase its a dance song. i htink the video is trying to put across something about single women wanting a relationship.

The target audience for this video would definately be young adults/students and maybe middle aged people.

Armand Van Helden

Armand Van Helden

Born February 16th 1970 in boston Massachusetts, an America record producer, remixer and DJ.

His biggest commercial success came from his remix "professional widdow" released on East West records, it reached number one in 1997 in the UK.
"His own record "you dont know me" was released in 1999 and also reached number one in UK. Armand Van Helden's music is definately only one genre, house music.

Armand Van Helden was one of the best-kept secrets in house music. He took up a DJ residency at The Loft, a top Boston nightclub at the time. He released his first official single, a mix of Deep Creed's "Stay On My Mind" through Nervous Records.Van Helden joined such names as Todd Terry, Erick Morillo, Roger Sanchez, Masters at Work and George Morel to record scores of club hits. By the late '90s, a clutch of crucial remixes and several albums made Van Helden's name as one of the most popular producers around.

conventions of a music video

lyrics:
normally create a general feeling/mood/ sense of subjects rather then meaning.


Music:
tempo influences the editing.

Genre:
can be reflected in types of mise-en-scene/themes/camera or editing style. has own music style/icongraphy.

Camera:
makes the meaning obvious. The Angle and shot distance all play a part in the representation of the artist/band.

Editing:
fast cutting montage it normally most popular also depending on genre but can fit more action into the video when using this technique. Making many of the images impossible to grasp on first viewing, so ensuring numerous viewing. This offers different kinds of pleasure for the audience. (Voyeuristic pleasure)

Brief

A promotion package for the release of an album, to include a music promo video, together with the two of the following:

• a cover for its release on DVD
• a magazine advertisement for the DVD